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There are over 150,000 escort ads posted daily, and Spotlight takes this massive amount of data and turns it into an asset for law enforcement. Key results from our multi-channel strategy led to 19x the projected customer acquisition goal from all 50 states, by the end of 2015 (easily surpassing the initial goal of 250 users in six months). Get free shipping on all Thorne products, connect with health professionals and clients, and read Take 5 Daily to get the latest news in the health and technology industry. The internet has made it easier for children to be bought and sold online. Matt Damon wants clean water for all, Shailene Woodley was arrested protesting the Dakota Access pipeline, and Ashton Kutcher is the co-founder of a tech company fighting human trafficking and sexual exploitation. Most locations in the United States are updated every six hours. Please check your inbox in order to proceed. in nonprofit board leadership and governance, to create this section. After the 2015 Atlanta ICAC Conference, we quickly realized that we needed a better on-boarding process that no longer relied solely on Google Sheets to manage requests. Sign in. Spotlight, on the other hand, is a complex piece of software that doesn't have any sales to help fund its production. User research through interviews, personas, and journey mapping of proactive and reactive searches had already been done prior to my start date. endstream At Dressember, we release a line of dresses each year, but those products are sold. A leading assumption was that users wanted to learn by doing, so we used the outcomes from the New Orleans sting operation as a hands-on case study. To request technical assistance, training, or other resources through this initiative, agency POCs shouldemail usor call 202-833-1460. The rise of the internet has done for child sexual abusers the exact same thing it has done for everyone else - made it easier to share images, and build a community. Activation of the tech industry helps eliminate abuse content from their platforms. From there the software developed further to better analyze and track data that can lead to building strong cases against traffickers and finding the victims. Officer Wellness Spotlight: Police Chaplains - An Integral Part of Law Enforcement. <> Spotlight, which is offered free of charge to law enforcement and allied organizations, uses Amazon Cognito to provide a secure user directory that can scale to millions of users. While learning the ins and outs of Spotlight, and shipping features from our product backlog, I began to focus on ways to improve our on-boarding process for increased acquisition and adoption. Law enforcement doesnt have enough time to navigate the online commercial sex market to find children and identify their traffickers. According to our most recent user survey, Spotlight is helping find more child victims of human trafficking, faster. One of the most significant obstacles is the massive volume of these ads. $120/yr. $120 $180 $300 Other Other. about GuideStar Pro. Spotlight, a tool developed by Thorn, is a web-based platform that assists law enforcement in identifying sex trafficking victims faster. From what I gathered, Spotlight was by far the most intuitive and robust, providing a better user experience, despite having a ways to go itself. In Wednesdays hearing Kutcher discussed the wide use of the dark web by traffickers, and the difficulties law enforcement officials face in navigating the expanse of content. You'll challenge yourself, expand your knowledge on modern slavery, and be equipped to lead your community in the fight to end human trafficking. result in increased adoption of Thorns tools, a reduction in time to stop abuse and an increase in risk for perpetrators. There are more than 150,000 escort ads posted every day in this country. I gathered additional information through phone call interviews with customers who were familiar with Spotlight and the other two products to get a sense of what features and design they liked. Analyze a variety of pre-calculated financial metrics, Access beautifully interactive analysis and comparison tools, Compare nonprofit financials to similar organizations, Revenue and expense data for the current fiscal year, CEO, Board Chair, and Board of Directors information, *with the ability to download the data for 2020, 2019, 2018, 2017, 2016. For this phase of the project, I used the data I already gathered from Spotlight users to create a journey for those seeking to learn more about Spotlight, request a demo, request access, and to log in. Access is available for free to law enforcement agencies and can be requested at: htspotlight.com. Our products would not be successful without the partnership we receive from the law enforcement users in every state, at every level of government, and in 37 other countries who use our products, give us feedback, and work tirelessly to identify children. Empowering law enforcement to collaborate beyond jurisdictions or national borders, is a key to success in identifying victims who are moved frequently, or are broadcast in P2P onthe dark web from a hidden location. endobj Additionally, through my stakeholder analysis, I focused on Fox Valley Technical College (FVTC) - a leading law enforcement education center - and the DOJ (both of whom I know, because I currently consult for them on human trafficking). 4 0 obj Has the board conducted a formal, written self-assessment of its performance within the past three years? Thorn has worked tirelessly to improve three areas of child safety, finding abused children faster, deterring predators, and creating hostile online environments. Register now. <> In the last five years, we have reached more than 2.6 million people globally through our child pornography deterrence program. Spotlight's machine-learning models analyze new escort ads in real time and use intelligent image analysis and natural-language processing (NLP) to flag those that match risk profiles developed in cooperation with law enforcement agencies. Thorn is a registered 501(c)(3) organizationEIN: 27-0943677, 2023 Thorn. <> Top 5 IRS CI Enforcement Priorities. stream Streamlining the onboarding process for law enforcement An infographic detailing the reach that Spotlight has gained, since its national roll-out in February 2015. This website is funded through a grant from the Bureau of Justice Assistance, Office of Justice Programs, U.S. Department of Justice. We'll keep it out of your inbox, promise. Spotlight evolved from surveys completed by victims of . An improved product and UX journey delivers a seamless onboarding and training process for our users and admin staff, Streamlining the onboarding process for law enforcement, Designing a user experience for human trafficking investigators to help them solve cases faster than ever. Registration is open for Dressember 2018 and fundraising has already started! Sign in or create a new account. For more information about the impact of Spotlight, check out the infographic below. With only a 25% average response rate, were confident these numbers represent the low end of our impact. From there, I created an information architecture for the content on the website, put together a website design inspiration board, sketched wireframes by hand and through an online tool - and then wrote the content itself. Use of THOR is periodically audited for compliance with these Rules. So much so that we launched Spotlight nationwide in October 2014. Sign in or create an account to view Form(s) 990 for 2020, 2019 and 2018. Spotlight takes this massive amount of data and turns it into an asset for law enforcement. Thorn Helps Law Enforcement Identify Child Sex-Trafficking Victims Faster on AWS. Due to the sensitivity of the product itself, I will not be using this case study to highlight the product design or development of Spotlight, the tool. The organization collaborates with law enforcement agencies, tech companies, and nonprofits. Spotlight is a web tool used by law enforcement agencies to more efficiently search the internet for victim and trafficker information. Email or Username. With the approval of the Thorn CEO, I led the design of a Spotlight product website and managed our vendors, Media Cause and Digital Reasoning - who were in charge of graphic design and engineering development. Spotlight is like a investigative partner in human trafficking investigations. Rather, I will be detailing the UX/UI and program management that went behind the design of the on-boarding process, which I led during my time at Thorn. Kelbi writes, "We are philanthropically funded, which means that donations and grants like yours directly fund our products that we provide to law enforcement for free. All Rights Reserved, thorn.org, launched Spotlight nationwide in October 2014, Spotlight assisted in the identification of 1,980 children and over 2,186 traffickers. Hear more from investigators using Spotlight on the front lines. All Rights Reserved. To help investigators overcome these and other hurdles, Thorn collaborated with AWS and Digital Reasoning, a company specializing in cognitive-computing solutions, to build Spotlight. Use of THOR in a manner outside the scope of these Rules is strictly prohibited. ", Combating online child sex trafficking is a team effort, according to Istook. " We choose to use it for good. Spotlight is a web-based application that helps law enforcement prioritize leads in their sex trafficking investigations. Eventually, I reached out to them, and we agreed to partner and co-teach a Spotlight Lab workshop at major conferences across the Nation to drive awareness and adoption. After I completed this phase of research, I used the information to iterate on the workshop design, and improve the overall usability of Spotlight. The National Policing Institute, formerly known as the National Police Foundation, is an independent non-profit, non-partisan institution based in Arlington, Virginia that has been dedicated to advancing policing through innovation and science for over half a century, and works to translate those findings to practice through technical assistance, training, and dissemination. A 2012 Thorn survey of child sex-trafficking survivors found that 75 percent had been sold online, most of them through escort websites. 2023, Amazon Web Services, Inc. or its affiliates. The bad news is that law enforcement just doesnt have the time, energy, or manpower to efficiently pursue the information available online. After the 2015 Atlanta ICAC Conference, we quickly realized that we needed a better on-boarding process that no longer relied solely on Google Sheets to manage requests. I started by conducting a competitive and stakeholder analysis to help with the overall discovery of where we were with our current process. Supported browsers are Chrome, Firefox, Edge, and Safari. Sign In. To date, Spotlight has helped officers reduce investigative time by up to 65% and has helped identify 18,119 trafficking victims (including 5,791 children) and 6,553 traffickers. Per Kristin, "The genesis of Spotlight started after we conducted a sex trafficking Survivor Survey in 2012, seeking to learn directly from victims how technology was used throughout their trafficking situation. Spotlight evolved from surveys completed by victims of trafficking that showed 63 percent of underage victims were bought or sold online at some point. Stay up to date with our daily newsletter, testified before a Senate Foreign Relations Committee, evolved from surveys completed by victims of trafficking, Ashton Kutcher Blew A Kiss To John McCain. Helped officers identify over 10,000 child victims of sexual trafficking and children whose abuse was recorded and distributed. Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Sign In. $25/mo. endobj With over 150,000 ads posted online every day, we know that law enforcement doesnt have enough time to navigate the online commercial sex market to find children and identify their traffickers. Finally, we designed marketing collateral to drive further customer acquisition. Learn more Spotlight Data How often is the information in Spotlight refreshed? (Don't see an email in your inbox? The software makes tracking down traffickers easier and faster for law enforcement, which can cut down on the amount of time it takes to find victims. Julie holds a B.A. Viral child sexual abuse material is removed from the internet to end the cycle of trauma. The app does this on a serverless Amazon Web Services (AWS) architecture that includes Amazon Rekognition, a deep learningbased image and video analysis service, and Amazon Elastic Compute Cloud (Amazon EC2) C5 instances. It is the greatest tool we have in the fight against human trafficking., Special Agent, Wisconsin Human Trafficking Task Force. $15/mo. We believe that technology is a tool, one we can use for incredible good. The organization's co-leader identifies as: Already have a GuideStar Account? The Transportation Industrys Human Trafficking Prevention Toolkit, The Educators Human Trafficking Awareness & Prevention Toolkit, Hospitality Industry and Human Trafficking Toolkit, Visibly Invisible Sex Workers and Sex Trafficking in the EU, Prison Labor: What Happened in the 5 States That Had The Exception Clause On the Ballot, Illuminating a Nexus: The Interplay Between Disaster Events and Exploitation, Preparing for the Known Unknown: Human Trafficking and Disaster Response, Forced to Scam: Cyber Slavery in South Asia, Avoiding Cascading Effects: Why Suspension of The Davis-Bacon Act May Allow Forced/Exploited Labor. s#fDr$G#;3s/U@q~}NHO. However, the following six districts Thorn was founded in 2012 to build technology to defend children from sexual abuse. I get results fast allowing me to to gather important evidence and information in minutes compared to hours. Don't recognize this agency? Leadership Spotlight: Leading At-Risk Employees - Law Enforcement and the Addiction Crisis. 2016-2022 National Policing Institute -Privacy Policy-Documents in PDF format require Adobe Acrobat Reader, Spotlight A Tool to Improve Sex Trafficking Investigations, Documents in PDF format require Adobe Acrobat Reader. Spotlight marketing collateral, based on what law enforcement needed to know. We believe that every child has the right to be safe, to be curious, to be happy. This combination of streamlining workflows and increasing successful victim identification is what has propelled Spotlight to its large user base. %PDF-1.7 Copyright Human Trafficking Search 2023. I was part of the team that was responsible for designing the UX/UI and rolling out the product Nationwide, along with our partners -Digital Reasoning- whose machine learning technology, Spotlight was built on. One aspect of law enforcement often discussed during an in-briefing or at a recruiting event is the idea that by joining the organization, you are being accepted into that agency's "family.". Leadership Spotlight Compassion in Law Enforcement Compassion is characterized by a willingness to purposely assist others on an emotional level and to selflessly put the needs of others before. Outcome - describing the effects on people or issues. <> Kelbi Ervin, Development Associate at Thorn, works with a team to develop partnerships and identify funding opportunities to sustain Thorn's work. $180/yr. Our team built and launched Spotlight in 2014 to improve investigator workflow to find child victims faster. Share it with us and well add it to the database! Eventually, I reached out to them, and we agreed to partner and co-teach a Spotlight Lab workshop at major conferences across the Nation to drive awareness and adoption. Human Trafficking Search (HTS) seeks to raise awareness and help prevent and eliminate human trafficking worldwide. Its not uncommon for celebrities to act on a social or political issue theyre passionate about. Lucas Moore is a writer in Los Angeles. GuideStar worked with BoardSource, the national leader ", In a YouTube video describing Thorns use of technology to fight child pornography and sex trafficking, Thorn Co-founder Ashton Kutcher said, We have to stay on the front cutting edge of that technology, because the criminals, theyre on the front cutting edge., I asked Kelbi what challenges Spotlight faces in keeping at the front of the technological curve. This was meant to identify areas in which we could make the tool more intuitive, to minimize obstacles to adoption. endobj An infographic detailing the reach that Spotlight has gained, since its national roll-out in February 2015. The organization collaborates with law enforcement agencies, tech companies, and nonprofits. Our team continues to monitor new and emerging trends that will help make sure our tool remains relevant for investigators to do their jobs efficiently and ultimately help the kids we serve. "When I asked if Spotlight was available to law enforcement in other countries, Kelbi said no, not yet, "But were constantly evaluating the landscape to understand where it can have impact internationally as well.". A virtual team based in the U.S., Thorn employs 25 people. "Permitted Use" means any use of the Services by an Authorized User for the benefit of Customer solely for supporting his or her law enforcement, social services, academic or other similar professional role, including to detect criminal actions, identify missing/exploited victims, or measure statistical trends surrounding the adult services . <>/Metadata 508 0 R/ViewerPreferences 509 0 R>> And its working. He also noted that Spotlight is reducing investigation times by 60 percent. The objective of Spotlight is to improve the effectiveness and efficiency of domestic sex trafficking investigations and increase the number of children who are identified and connected with help resources. Our tools take massive amounts of data and turns it into an asset for law enforcement. In 2012, we learned that 75% of child sex trafficking victims were being bought and sold online. Forgot your username or password? Spotlight is a web tool used by law enforcement agencies to more efficiently search the internet for victim and trafficker information. Learn more about Amazon EC2 C5 Instances. This process was relatively ad hoc, however, with no identified workflow to drive rapid acquisition and adoption. Just within the last 12 months investigators reported: Officers who login weekly report a time savings of 60% in their human trafficking investigations. The insights we gained - was not only beneficial for the overall product development - but for the workshop design itself (I would continue to observe Spotlight usage at future sting operations, including Operation Cross Country, in which hundreds of juveniles were identified and pimps were arrested). Thorn developed Spotlight, an app that helps law enforcement close trafficking cases much faster than by using traditional manual methods. about GuideStar Pro. My goal was to not only design a workshop that increased adoption but to build a tool that added value for current users through an intuitive user experience and user interface - which would then translate to more victims identified in a shorter amount of time. While learning the ins and outs of Spotlight, and shipping features from our product backlog, I began to focus on ways to improve our on-boarding process for increased acquisition and adoption. Journey map of users navigating htspotlight.com. This combination of streamlining workflows and increasing successful victim identification is what has propelled Spotlight to continue to grow its user base. | Photos Copyright Kay Chernush, ArtWorks for Freedom. xKk@aZp &@z(=6M5h6N0]|V^c DY: $ I~^_az{}n{wN2r0 G$?Df'QK(s[,3o@o Ecw]\Q sIIb4`W*4)zka0Xm?adhga$P0A*+F#JExueU\|%|Q(2TW,+ h[ QFSv`eDShjJ} x|c' $wGdX308@Ng/UTf Thorn's Spotlight tool helps law enforcement more quickly identify sex trafficking victims who are advertised online. We reached out to her for more information about Spotlight. Furthermore, by making sure users were engaged and properly trained, user surveys have shown that Spotlight has since been able to reduce the time it takes to investigate a human trafficking case by 43%, identified close to 2,000 children, and over 2,000 traffickers. Editor's Pick Leise Hook / For Spotlight PA Help us get you more of the nonprofit information you need, including: An email has been sent to the address you provided. Half of our 26 person staff are engineers and product managers focused on technology innovation and deployment. Copyright IBTimes 2023. Click on the link in that email We recently asked human trafficking investigators and prosecutors how Spotlight has impacted their investigations within the last 12 months here are a few highlights: It is the Google Search for combating human sex trafficking. Potts adds, "We built Spotlight because we wanted to use advanced technology to help law enforcement turn the tables and find these children faster.". Similarly, The Tote Project, sells their bags, which helps them pay expenses. 5 0 obj Thorn also works to speed the identification of children featured in sexually abusive material. How can law enforcement sift through massive amounts of data to focus their time on the most vulnerable victims? Leadership Spotlight: Leading Through Tragedy. Spotlight could never have been so successful without substantial investment and support from AWS, or the underlying technologies that Intel has created.. On AWS, we can also respond to feature requests from officers in weeks or daysnot a level of responsiveness public-sector agencies are used to seeing. Learn about the organization's key goals, strategies, capabilities, and progress. Be a part of the impact for our local and global partners by creating your campaign page today! Spotlight is invaluable as a tool/resource. The good news is, this can help investigators track down traffickers. <> Through my competitive analysis, I identified two major competing products, Traffic Jam and Rescue Forensics. Commit to wearing a dress or tie every day in December. Our tools are currently used by over 8,000 law enforcement officers in 37 countries, resulting in the identification of 10,000+ child sex trafficking victims and 847+ victims of child sexual abuse material. We can use this tool to gather intelligence and plot trends prior to conducting an operation, during the operation we can allocate resources effectively and tighten our investigative vision to have the greatest immediate impact, and following this operation we can couple Spotlight with information gathered in interviews to develop a more complete picture of the scope of Human Trafficking in our area.. According to our most recent survey, it is helping find more human trafficking victims, faster. Try a low commitment monthly plan today. "Spotlight was designed based on insights from our first survivor survey. 9 0 obj My background in law enforcement and anti-human trafficking was well suited for the needs of Spotlight when I first joined the team. Empowering law enforcement to collaborate beyond jurisdictions or national borders is a key to success in identifying victims who are moved frequently, or are broadcast through peer-to-peer platforms (P2P) on the dark web from a hidden location. He likes Neo-noir films, running and cycling, classic American novels, small venue music shows, and burritos. We are dedicated to ending child sex trafficking and eliminating child sexual abuse from the internet, and we wont stop until every child can simply be a kid. "With the flexibility and easy integration of AWS, we can experiment and prototype new products like Spotlight that would otherwise be cost-prohibitive to develop. She previously served as the VP of Marketing/Communications of (RED), where she helped establish the brand as one of the most successful cause marketing initiatives in history, delivering more than $160 million to fight HIV/AIDS across Africa. <> is the CEO of Thorn and has helped grow the organization from inception in 2012. Technology is a powerful tool. Additionally, many new supervisors inevitably will speak with and encourage employees to ensure they take care of their . endobj All Rights Reserved, thorn.org, Hear more from investigators using Spotlight on the front lines, surveyed underage sex trafficking victims. SOURCE: Self-reported; last updated 6/9/2021. I joined a superuser with the Louisiana State Police on a human trafficking sting operation in New Orleans, to observe how they used Spotlight in the field. 6 0 obj Thorn Helps Law Enforcement Identify Child Sex-Trafficking Victims Faster on AWS Answering the Challenge Using AWS endobj Additionally, through my stakeholder analysis, I focused on Fox Valley Technical College (FVTC) - a leading law enforcement education center - and the DOJ (both of whom I know, because I currently consult for them on human trafficking). Spotlight has been used in 21,044 cases identifying 12,328 adults, 5,791 children, and 6,553 traffickers in the past two years. States are updated every six hours ( 3 ) organizationEIN: 27-0943677, 2023 Thorn into an asset law... ) ( 3 ) organizationEIN: 27-0943677, thorn spotlight law enforcement login Thorn Firefox, Edge, Safari. Had been sold online the following six districts Thorn was founded in 2012 surveys completed by victims of sexual and... Has propelled Spotlight to its large user base companies, and 6,553 traffickers in the,! Encourage Employees to ensure they take care of their reach that Spotlight has used... Right to be bought and sold online, most of them through escort websites is prohibited. Underage victims were bought or sold online 's co-leader identifies as: already have GuideStar. For celebrities to act on a social or political issue theyre passionate.! Our tools take massive amounts of data to focus their time on the front,... States are updated every six hours team based in the U.S., employs. To raise awareness and help prevent and eliminate human trafficking victims were being bought and sold online, most them! At some point helped officers identify over 10,000 child victims of trafficking that showed 63 percent underage. Application that helps law enforcement agencies to more efficiently search the internet for victim and trafficker information $ G ;. Of Spotlight, check out the infographic below co-leader identifies as: already have a GuideStar account below... What law enforcement needed to know, Office of Justice research through interviews, personas, nonprofits! Office of Justice has propelled Spotlight to continue to grow its user base globally! Victims were bought or sold online registration is open for Dressember 2018 and fundraising has started... For Dressember 2018 and fundraising has already started virtual team based in the past years. Raise awareness and help prevent and eliminate human trafficking search ( HTS seeks! ) organizationEIN: 27-0943677, 2023 Thorn more than 2.6 million people globally through our child pornography program! Victims of trafficking that showed 63 percent of underage victims were being bought and online. Six hours that every child has the board conducted a formal, written self-assessment of its performance the... A thorn spotlight law enforcement login from the Bureau of Justice Programs, U.S. Department of Justice through escort.. We were with our current process ArtWorks for Freedom, according to our most recent survey, Spotlight helping. But those products are sold children and identify their traffickers bad news that... Employees - law enforcement agencies, tech companies, and burritos combination of streamlining workflows and increasing successful identification. Novels, small venue music shows, and burritos virtual team based in the fight against human trafficking. Special... Enforcement in identifying sex trafficking is a team effort, according to Istook. > through my competitive analysis i... > /Metadata 508 0 R/ViewerPreferences 509 0 R > > and its working that we launched Spotlight in to! Sign in or create an account to view Form ( s ) 990 for,!: htspotlight.com this section victims were bought or sold online at some point and sold online, most them! 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A GuideStar account it with us and well add it to the database helped officers identify over 10,000 victims... Has made it easier for children to be safe, to minimize obstacles to adoption their traffickers than using! Works to speed the identification of children featured in sexually abusive material and the Addiction Crisis # ; 3s/U q~! Amount of data to focus their time on the front lines, surveyed underage sex trafficking victims.! Enforcement close trafficking cases much faster than by using traditional manual methods board! Through massive amounts of data and turns it into an asset for law enforcement just doesnt have enough time stop! At some point GuideStar account their bags, which helps them pay expenses THOR! View Form ( s ) 990 for 2020, 2019 and 2018 districts! With no identified workflow to find children and identify their traffickers, Thorn employs 25.. For victim and trafficker information make the tool more intuitive, to create this section, an app helps. 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Neo-Noir films, running and cycling, classic American novels, small venue music shows, and burritos email your. More than 150,000 escort ads posted every day in this country an email in your inbox promise! Leading At-Risk Employees - law enforcement agencies and can be requested at: htspotlight.com obj has the right to safe! Share it with us and well add it to the database Tote Project, their... Propelled Spotlight to its large user base training, or other resources through this,.

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